OBA
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The Online Business Automator

We build it with you.
Live in 30 days.
$97 a month.

The booking, the invoice, the text that goes out while you’re with a client. You show up. We build the first one on the call.

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Sophie’s in the sessions

If you sell time, a craft, or a name people already trust.

  • Kajabi tab
  • Calendly link
  • Mailchimp draft
  • Zapier, again
  • HoneyBook

Last Tuesday

A lead left.
You were in settings.

Be honest.

The tools had a good run.

01

They booked someone else by dinner

The form came in at 2. You saw it after your last client. The deposit was already gone.

02

The Zap you built at midnight

It worked for three weeks. You found out when a client asked where the invoice went.

03

Your night shift is tech support

The house is quiet. You’re in a help doc, reconnecting a form you built in March.

04

A charge for every tab

Kajabi, Calendly, Mailchimp, and a couple you forgot are still billing you.

Bring the mess. We build the booking, the invoice, and the text-back with you, on the call.

They raised a hand. Now someone has to answer.

Funnels, the calendar, the inbox, the invoice, the course. They have to know each other. That’s the trick.

Funnels

Stranger to booked client.

They find you, raise a hand, and land where the calendar can see them.

Peach and plum roses

Booking

They pick the time.

A reminder goes out before they forget you exist. The deposit can come with it.

Open planner and coffee

Inbox

One thread. No hunting.

The missed call, the DM, the email. One thread, while you’re with a client.

Warm living room in afternoon light

Campaigns

It runs while you’re with a client.

Write it once. It goes out while you’re in the session, or finally offline.

Fountain pen on cream paper

Payments

Invoice. Collect. Done.

A signature becomes money. No third app charging rent for the privilege.

Yoga at sunset on the water

Courses

Sell it. Deliver it. Keep the room.

The people who paid you can find the work. The room stays here.

A small class practicing on the beach

What $97 replaces.

Kajabi, Calendly, Mailchimp, Zapier, a CRM. Tick what you’re paying. That pile usually runs $346 to $769. This is $97.

Typical published prices. Your bills may differ.

AI agents

Someone picks up at 9pm.

You’re with a client, or finally off the clock. It asks the useful question and books the time.

Sample call

CallerDo you have anything open this week?

OBAThursday at 10, or Friday at 2. Which works better?

CallerThursday.

OBADone. You’ll get a confirmation text shortly.

A password and a playlist. Good luck.

That’s the usual welcome. The tool is $97. The plan is 30 days. The part people skip is a person in the room.

01

You show up. We build it.

Bring the piece that’s stuck. You leave the call with it running, and you know which button does what.

02

Click it yourself when you want

Moving contacts, courses, and the phone paperwork all have a walkthrough. Not a help article from 2019.

03

Or we carry the boxes

That’s a one-time add-on, quoted before you pay. The membership stays $97.

DIY HighLevelTypical white labelOBA
Live build supportWeekly
Full system templatesSometimes
Migration guidance
AI that books the callRarely
Monthly cost~$297+$97–$497$97

Your first system, live in 30 days.

  1. Days 1–3

    Onboarding

    Account, domain, and the system that fits the business. No blank screen.

  2. Days 4–10

    First live build

    Funnel, booking, and the inbox. We build them with you, on the call.

  3. Days 11–20

    The follow-through

    Campaigns, payments, and the voice that picks up the phone. Then we test it.

  4. Days 21–30

    Go live

    A walkthrough with the team. Then the weekly sessions stay.

  5. Day 30

    The promise

    Show up to onboarding and one live session. If it isn’t running, the next month is on us.

Show up to onboarding and one live session. If the first system isn’t live by day 30, the next month is on us. Guides for the move are included. Carrying the boxes, and filing the phone paperwork, are one-time add-ons.

The OBA community

Software is easy to sell. Showing up isn’t.

Weekly Q&A with Sophie. A daily channel. Owners in the same kind of business, not a comment section.

  • Q&A

    Weekly, with Sophie. Bring the thing you’re stuck on.

  • Build

    A live session, in a real account.

  • Daily

    A channel for the question that can’t wait.

  • How do I stop no-shows on discovery calls?

    Answered with a Loom · 4 replies

  • Can someone check my intake form logic?

    Added to Thursday’s live session

  • Template request: 6-week program launch

    32 votes · building next

Template library

Skip the blank page.

A system for your kind of business, ready to install. New ones when members ask.

  • Coaching and consulting

    Discovery funnel, booking, and the follow-up

  • Clinic and practice

    Consult requests, reminders, and intake

  • Salon, med spa, and beauty

    Appointments, deposits, and rebooking

  • Course and membership

    Sell it, deliver it, and host the room

  • Winery club and tastings

    Club signups, reservations, and the allocation note

  • Local service leads

    Missed-call texts, quotes, and review requests

Sign up now (opens in a new tab)

Once it’s running

What a normal week looks like.

  • The 9pm lead still gets an answer

    Whether you saw the call or not.

  • They book and pay before you open the laptop

    The form already met the calendar.

  • The team can see the work

    It left your inbox.

  • You’re with a client. The follow-up already went.

    You stopped being the only one who knows how.

  • Memberships renew where the work lives

    No second app for the billing.

  • The review goes out the day you set

    Not the day you remember.

Not a highlight reel.

Individual results vary.

Don’t cancel yet.

Kajabi, Thinkific, FG Funnels, Circle. Get the new system running before you pull the plug. Want us to carry the boxes? Quoted once, before you pay.

Kajabi · Thinkific · FG Funnels · Circle · Skool · Calendly → OBA

Plan the move (opens in a new tab)
Sophie Arambula

Sophie Arambula

I don’t just sell the software.

I’m Sophie. I got into HighLevel in 2021. Since then it’s been 5,000+ sub-accounts, dozens of integrations, and well over $6 million a year in sales across the businesses on the other end.

The agency opened in 2022. I still spend the day inside the account, building a custom setup for every client. That’s why Sass & SEO stays booked.

2021
In HighLevel
5,000+
Sub-accounts
$6M+
A year, across clients

What $97 actually buys.

  • The whole platformFunnels, booking, inbox, campaigns, payments, courses$400
  • Weekly live build sessionsSophie, in the call, building in your account$500
  • Weekly Q&A and office hoursBring the thing you’re stuck on$250
  • Daily support channel and communityOwners building the same kind of business$100
  • Templates you can installA system for your business type, not a blank page$150
  • Migration guidesContacts, courses, and community. The port itself is an add-on.$300

Worth $1,700/mo

$97/mo

Sign up now (opens in a new tab)

Your effort, or ours

The membership is $97. The move can be yours, or ours.

Same sessions either way. The add-on is who carries the contacts, the courses, and the phone paperwork. Email and texts are pay as you send.

You in the seat

OBA membership

$97/mo

Or $997 a year, which is $83 a month.

  • The whole platformEvery feature. Funnels through courses.
  • Templates, ready to installA starting system for your kind of business
  • Weekly live builds with SophieYou show up. We build the next piece.
  • Weekly Q&A and a daily channelPlus a community of owners in the same mess
  • Migration guidesSo you can move before you cancel the old tools
  • AI that answers and booksThe front desk, including the call at 9pm
  • Email and SMSPay as you send. The $97 is not unlimited texting.
  • 30-day build guaranteeShow up to onboarding and one live session
Sign up now (opens in a new tab)

Cancel anytime.

When you’d rather not

Membership + setup add-ons

$97/mo

Plus one-time add-ons, scoped to the job.

  • Everything in the membershipSame platform, same sessions, same $97
  • We move the old toolsContacts, courses, and community, before you cancel
  • We file the phone paperworkA2P registration, handled for you
  • Quoted once, before you payNot a second monthly plan

The add-ons

Moving contacts, courses, and community, plus the phone paperwork. Quoted once, before you pay.

Ask about setup add-ons (opens in a new tab)

The membership still cancels anytime.

30-day build

Live in 30 days, or the next month is on us.

Show up to onboarding and one live session. If the first system isn’t running by day 30, the next month is on us, and we stay in the sessions with you.

OBA is built for you if

  • You run a service, a clinic, a studio, or a local business with bookings and leads
  • You’re paying for tools that don’t talk to each other
  • You want a person in the sessions, not a playlist after checkout
  • The offer exists. You want the manual work off your plate.

Not the right fit if

  • You’re still figuring out what you sell
  • You want the software and zero humans
  • OBA runs a business you already have. It doesn’t invent one.

Questions

You didn’t start this to be the IT department.

  • Built with you
  • Live in 30 days
  • $97 a month
  • Cancel anytime
Sign up now (opens in a new tab)

Kajabi, Calendly, Mailchimp, the midnight Zap. First system in 30 days.